Any kind of drop relating to toys or cartoons begs for nostalgia, and the video lookbook for DBTK‘s new collab with Sanrio is dripping with a yearning for the days of childhood. Directed by Chino Villagracia from The Visual Club, the video is shot in 16mm style, with a rainbow of bleeding pastel colors. Grainy textures and flickering effects drive the feel of times gone past, which is furthered by the old furniture, courtesy of someone’s grandparents. “We shot it at our production designer’s grandfather’s old house,” laughs Villagracia. “I based the whole thing off childhood memories, like watching Sanrio on my grandmother’s old TV and playing the video games on our family computer.” (The Visual Club did the magazine lookbook, too.)

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