Al James is no stranger to success and his latest video “Latina” is on track to become one of his biggest yet, hitting 5 million views in less than two months. As his sound has spread throughout the Philippines, he’s switching up his style a bit to stay ahead of the imitators. And he’s also invested some more in the video since it was clearly going to be a hit. The updated flow, crisp animation, and cinematic views all come together for a true leveling up.
If you don’t pay close attention, there’s a lot of heat catching fire that you’ll miss. But we’ve got your back: ACDMND$ and Nahmean Namsayin‘s “Ice” turned out to be a sleeper hit, ratcheting up a steady number of fans since it dropped in June and breaking through the million man mark this week. The Antipolo squad brought together the perfect combo of earworm hooks and beats that make it hard to forget. (Skinny G‘s thug life glasses are worth noting, too.)
It’s not just a silver lining for MANILA GREY, their whole sky is silver. Even cloudy days gleam with a chrome sheen for these dudes. The Vancouver duo’s new cut “Silver Skies” shines with the glow of an ’80s night drive dipped in modern Canadian icy vibes. With a glossy beat by in-house producer azel north, Soliven and Neeko take lyrics about their jewelry and shorties and imbue them with depth and emotion. “We all just locked into a studio and made the record happen,” azel tells us. “We started the record with the drums, and synth chords I laid down.” It’s the lead single for their upcoming sophomore project No Saints On Knight Street.
It can be difficult to tell what’s going to blow up these days, but anyone who’s been paying attention to Filipino rap knew it was only a matter of time for Psychedelic Boyz. Their latest video “Rawstarr Til I Die” dropped back in April but just started to go viral this month. Earlier this week it broke a million views, according to director J. Estacio, and it’s already nearing two million. “I get tagged in a lot of videos from fans posting this song online, hanging out with their friends doing wild shit. Even babies and young kids be bumping to it. And there’s a parody video now too!”